On Page SEO and Technical SEO are not the same but both are essential components of SEO strategy . Individually On page SEO ranks the pages and gets more relevant traffic .On the other side when we talk about technical SEO it focuses on the back end of your site ,technical requirement for search engines improves the infrastructure of the website and increases the crawlability, indexability, and overall web performance. Here we talk about the key elements of On page SEO and technical SEO .
On Page SEO key Elements
Title Tag
In title tag use keywords and use target keywords and typically length recommended 50-60 characters .Your title tag should be strong so that these keywords target your audience .So optimize the title keywords, Optimize keywords has best performance for your visible content .
Meta Description
Mete description is the most important part of the on page SEO because it appears in the google .So write informative and persuasive content for more audience .In this include target keywords and it should be around 150 -160 characters.
Keyword Optimization
Research high volume keywords with low quality in this way your keyword improves the pages and target the audience.So in this way people find your website in search engines. Placing the keyword in meta description ,title tag heading and in all content but remember that not stuffing the keyword in content only uses it in a natural way .
Content Quality
Create high quality and relevant content, use simple content that is easy to read and understand for the body .
Image Optimization
Image optimization is necessary in SEO .For this purpose you need a picturesque file name save in jpg and write an alt tag for images .Keep in mind that image load time should be less .
Internal Linking
Internal linking with the relevant pages increases your web pages authority .So it is the most important part of web pages SEO.
URL Structure
URL Structure is required in page SEO .So avoid the complex and lengthy URL and create short ,clean and keyword rich URLs.
Technical SEO
Technical SEO focuses on the back end of your website. Without it you cannot improve the infrastructure of your website .Technical SEO increases the website crawlability ,indexability and site performance .Here we discuss the main point of technical SEO .
Web speed and performance
Website speed increases the ranking of your site .If your site page loading is high then you have a high chance of ranking in search engine .
Mobile Friendly
Your site should be fully responsive and user friendly on the mobile .So implement the first mobile design .
SSL certificate
SSL or HTTPS is a website security certificate .So for secure communication implement the SSL certificate .
Crawl-Ability
Create the XML Sitemap .Use the robots.txt for control of the search crawlers.Your website crawls in search engine easily .If your content is relevant or target then your chance of ranking increases.
Indexability
Index your website page in Google or other search engine .For this purpose avoid the duplicate content .
Schema Markup
Schema Markup increases the search engine result and it is a rich snippet .So implement it in your website .
Technical Errors
Regular audit your site for technical issues .Identify the fix issue like error 404 and server error issue.
Summary
On Page SEO and Technical SEO are not same but these are crucial part of SEO .They focus on different element of the website and work together for upgrade the site in search engine ranking .On page SEO optimize the web pages and get the high ranking traffic using best content quality ,Meta description ,image optimization ,URL and internal linking .On the other side Technical SEO meet the technical requirement of the web site and it focus the back-end of the site . So you need for this website performance ,SSL certificate ,XML sitemap ,schema markup and fix the broken links .